Bachelor of Business Administration (BBA)
Overview
“Business Is Changing. Be the One Leading It.”
The Bachelor of Business Administration at KCM prepares students to think strategically, lead confidently, and operate effectively in today’s data-driven business world. Awarded by Siam University, Thailand, the BBA integrates marketing, finance, entrepreneurship, and digital business across a four-year curriculum designed around real-world application. Whether you’re aiming for corporate leadership, your own startup, or a career in finance or marketing, the BBA gives you the foundations and the practical experience to get there.
International Degree & Global Opportunities
From an internationally recognized degree to exchange opportunities experience learning that extends beyond borders.
Siam University
The BBA is offered in partnership with Siam University, Bangkok. Graduates receive a Siam University degree, providing international academic recognition and a stronger profile for global career opportunities.
Macquarie University
Continue your academic journey with an articulation pathway allowing eligible students to transfer credits.
International Partner Universities
Spend a semester abroad and experience different academic and cultural environments through KCM’s exchange partnerships.
Admission
KCM seeks applicants who can demonstrate their leadership potential. Either big or small, we appreciate leadership on any scale, from organizing a class trip to leading a national scale event.
Eligibility Criteria
Students who have successfully completed, or are awaiting the final results of, a +2 qualification or equivalent from a recognized institution are eligible to apply.
- NEB Grade 12 Minimum Grade C in all subjects
- CBSE Grade 12 Minimum 60% overall
- GCE A Level Minimum 3 credits with at least 3 Advanced Level subjects
- Grade 11 completed students may apply provisionally while awaiting.
- IB: Minimum 23/45 points with at least 3 SL and 3 HL subjects
Curriculum
Semester 1
Total Credit - 15 Hr- English Communication in Every Day Life
- Human Relation and Personality Development
- Mathematics and Statistics in Daily Life
- Economics for Business Management
- Management for Sustainability
Semester 2
Total Credit - 18 Hr- English for Academic Study
- Digital Literacy for 21st Century
- Introduction to Data Analytics and Machine Learning
- Sufficiency Economy Philosophy for Sustainable Development
- Principle of Accounting
- Principle of Marketing
Semester 3
Total Credit - 18 Hr- Computer Coding for Everyone
- Design Thinking for Creating Innovations & Startup
- Statistics, Data Analytics and AI for Business
- Story Telling, Business Communication and Negotiation
- Corporate Finance and Capital Market Investment
- Financial and Investment Markets
Semester 4
Total Credit - 18 Hr- Chinese for Daily Communication
- Entrepreneurship & Innovation
- Business Law
- Financial Management
- Investment in Money Market & Capital Markets
- Human Experience for Global Business
Semester 5
Total Credit - 18 Hr- Operations and Supply Chain Management
- Project Management in Digital Era
- International Finance
- Statistics for Financial Decision Making
- Financial Statement Analysis
- Behavioral Finance
Semester 6
Total Credit - 18 Hr- Taxation
- Digital Marketing and Data Visualization
- Investment Planning
- Financial Technology and Innovation
- Research in Finance
- Risk and Insurance Management
Semester 7
Total Credit - 16 Hr- Thai Language for Communication
- Strategic Management
- Cooperative Education Preparation
- Financial Analysis, Planning and Investment Decisions
- Application for Modern Investors
- Analysis of Financial Instruments and Real Estate
Semester 8
Total Credit - 5 Hr- Cooperative Education
Semester 1
Total Credit - 15 Hr- English Communication in Every Day Life
- Human Relation and Personality Development
- Mathematics and Statistics in Daily Life
- Economics for Business Management
- Management for Sustainability
Semester 2
Total Credit - 18 Hr- English for Academic Study
- Digital Literacy for 21st Century
- Introduction to Data Analytics and Machine Learning
- Sufficiency Economy Philosophy for Sustainable Development
- Principle of Accounting
- Principles of Marketing
Semester 3
Total Credit - 18 Hr- Computer Coding for Everyone
- Design Thinking for Creating Innovation and Startup
- Statistics, Data Analytics and AI for Business
- Storytelling Business Communication and Negotiation
- Corporate Finance and Capital Market Investment
- Innovative Marketing Management
Semester 4
Total Credit - 18 Hr- Chinese for Daily Communication
- Entrepreneurship and Innovation
- Business Law
- Consumer Behavior in Digital Era
- Content Marketing and Social Media
- Human Experience Management for Global Business
Semester 5
Total Credit - 18 Hr- Operation and Supply Chain Management
- Project Management in Digital Age
- Marketing Channels Management
- International and Global Marketing
- Product and Price Innovative Management
- Service Marketing and Service Branding
Semester 6
Total Credit - 18 Hr- Taxation
- Digital Marketing and Data Visualization
- Marketing Communication, Advertising and Sales Promotion
- Direct Marketing
- Brand Management for Sustainability
- Marketing Planning and Data Analysis
Semester 7
Total Credit - 16 Hr- Thai Language for Communication
- Special Topic in Business Administration
- Strategic Management
- Co-operative Education Preparation
- Marketing Technology and Marketing Data Analysis
- Sales Strategy in Digital Age
Semester 8
Total Credit - 5 Hr- Cooperative Education
Learning Approach
Experiential Learning
Apply concepts through projects, case studies, presentations, competitions, and practical challenges that connect classroom learning with real-world situations.
Collaborative Learning
Work alongside peers through discussions, group projects, and interactive learning activities that strengthen teamwork, communication, and leadership skills.
Global Exposure
Gain international exposure through academic partnerships, exchange opportunities, and cross-cultural experiences that prepare students for an increasingly connected world.
Your Learning Journey
Learn at KCM
6 Semesters at KCM, Nepal
Develop core knowledge, practical skills, and industry-relevant experience through coursework, projects, and collaborative learning.
Study in Thailand
1 Semester at Siam University, Thailand
Experience a new academic environment while gaining international exposure and cross-cultural perspectives.
Intern Globally
Internship Semester
Apply your knowledge in a professional setting through internship opportunities in Nepal or abroad.
Alumni Stories
KCM was a turning point in my life. It gave me the opportunity to explore myself, understand what I’m capable of, and build the confidence to take my ideas further
FAQ
Students who have completed, or are awaiting results of, a +2 qualification or equivalent from a recognised institution are eligible. Applicants must meet KCM’s minimum academic requirements.
Yes. You graduate with a degree awarded by Siam University, Thailand — giving you internationally recognised credentials valued by employers and institutions globally.
Yes. Students have access to a semester at Siam University in Bangkok and exchange options through KCM’s international partner universities, subject to availability.
The BBA covers marketing, finance, accounting, entrepreneurship, business law, digital marketing, data analytics, investment, supply chain management, strategic management, and more — with specialisation tracks in Finance & Investment and Marketing.
Graduates pursue careers in marketing, brand management, corporate finance, investment, business development, entrepreneurship, and management — in Nepal and internationally.
